Wax Poetic is the first brand that has interwoven scent with poetry. Designed to be contemplative and unprecedented, Wax Poetic’s fragrances are for the poet in each of us. Wax Poetic’s work is sensorial poetry with olfactive diction. The synergy between perfume and poetry requires a recursive process: each fragrance is developed for a poem that in turn guides the revisions of the fragrance. The cohesion between Wax Poetic’s fragrances and poetry evolves the consumption of perfume into reflective appreciation of olfactive and literary art. Wax Poetic is the creative project of perfumer Jeanett