The Fragrance

The Fragrance is a Turkish brand founded by Şadi Advan, a perfumer of 28 years of experience in different countries around the world. "Our designers and perfumers wandered the world, saw sunrises and sunsets in the most exotic places. They foraged the lands for the finest ingredients and mined for the true fragrant gems. They sought after the perfect blends of scents to bring you… The Fragrance comes to you from the heart of Istanbul; the exotic city where East meets West. The city that beats to its own tune, one that is continuous, timeless. Ever growing but not losing its authenticity. It’s