Milano Fragranze

Milano Fragranze is an Italian niche perfume brand founded by Masque in 2020, with the artistic direction of Alessandro Brun. "As expressed by the creator of the brand, the “Spirit of the Place” is the inspiration and even the raison d’être of the whole collection. The brand purpose is to communicate to the world some enchanted, awe-inspiring – and sometimes unknown – places of the city of Milano. Each fragrance in the collection is centred around one place, yet it is telling the story of people. Million people in different ages have been passing in front of the same statues, walls, canals, co