Geicher

"Hello Fragrance Lover! My name is Itua, but for the purpose of my perfume story, call me JSAQ (pronounced; jay-sak) - I am the Founder and the Nose behind the Geicher brands, which include Gods of Our Fathers, Geicher and very soon, Le Prince Qui Dort. My perfume journey has been a very interesting one. Like many of you, I grew up with parents who wore classic perfumes like Chanel No. 5, Kouros, Obsession by Calvin Klein and the odd selection of niche fragrances. I would go to my parent’s dressers and marvel at the sheer number of fragrances they each had, each one battling for the title of ‘