Byredo, founded by Ben Gorham in Stockholm, Sweden, in 2006, is a luxury brand that focuses on quality, with all its products being made in Sweden. The company's current line includes perfumes and home fragrances, body care products, and accessories. Byredo is synonymous with fine fragrances, and the brand is committed to translating memories and emotions into tangible products and experiences. Born to an Indian mother and a French-Canadian father, Gorham grew up in Sweden and later in Canada. He is a former basketball player with a strong fascination for the power of scents since his adolesce